Morgan White

       This brand is a family business that sells honey bee and apiary products. With no established branding or logos, this project focused on creating a logo and overall brand identity for Cove Blossom Apiaries. The client was open to many directions but wanted a unique mark to make the small business stand out amongst competitors. The final design features a characterized honey bee holding a small flower blossom. The colors of the brand are bold and saturated to show a playful and modern identity. The chosen typeface is Alkaline Demi, a script font that reflects the homegrown start of the brand as well as the hands-on aspect of the small business. The final product of this project is a professional logo that will suit the brand when moving forward into social media accounts, websites, and business expansions.